timc magazine

Sidharth Malhotra to endorse denim wear brand

by , Thursday, March 08, 2018

Bollywood’s most handsome hunk, Sidharth Malhotra, is already taking over the industry with his charm and now, he has been signed up as the ambassador of denim wear brand Pepe Jeans. 

Sidharth Malhotra was last seen donning a army man look in Aiyaari.

The actor features in the brand's spring summer 2018 campaign called #MadeToCreate, which is all about acting on your passion to create art and bring to life something remarkable that is driven by creative expression.

Sidharth is extremely happy to be associated with the "cool and iconic casual wear brand" and showed his excitement through his social media posts.

Pepe Jeans India Managing Director Kavindra Mishra feels that Sidharth's popularity, powerful persona and youth connect is very strong which brings a compelling energy to the brand.

With this collaboration, Sidharth joins a star-studded global line-up including Ashton Kutcher, Cristiano Ronaldo, Kate Moss, Sienna Miller and Cara Delevigne all of whom have modelled for the brand over the years.



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